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Monday, December 10, 2007

Blogs made simple

A question that I've been asked from time to time - is what is a blog and how can I use it.
Here is a useful You Tube video from the excellent Commoncraft (hat tip also to Doug Cornelius at KM Space - congrats on your new arrival).

A number of organisations now use blogs within the enterprise setting and as I posted last year the new Microsoft Sharepoint Server software 2007 has blogs as well as wikis inbuilt. I can imagine blogs being used for a variety of things - working on a project, working with a virtual team as well as utilising it for in house communities of practice. I've also discussed utilising them as a means of capturing lessons at the end of a project. I'm also placing a link in to a post I made last September on this subject so if you'd like to be encouraged then click on the link below

Thoughts on the uses for an internal blog

One firm that I worked with started to get experts in a particular field blogging and they enhanced their profile in the firm because they started to write a blog and the viral marketing effect took over and more people in their group subscribed to their blog as a source of knowledge that captured the human element.

It would be interesting to find out some innovative ways that blogs have been used within enterprises, but also for people to start to think laterally how this might be used in their enterprise.

1 comment:

Doug Cornelius said...

Andrew -

I agree with you. I think blogs will become a great internal communications platform within the organization.

Personally, I think the early adopters will be the admin support groups. Much of the internal spam on benefits, IT support, newsletters, etc. would be better delivered and better captured through a blog.

And thank you for thoughts.