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Saturday, March 15, 2008

Twitter and the enterprise

As regular readers of the blog will be aware, I have a regular link to the people of Commoncraft and their useful videos/animations that explain wittily some of the products involved in Web 2.0.

Well they have now done a video on twitter which is a form of micro-blogging. It basically asks people what they are doing now in 140 words.


I have been using Twitter now for about 4 months and use it to update friends what I'm up to. I'm also interested in what it might do within an enterprise setting. Imagine, what it might do - telling people where you are - if you are available to be disturbed or not or even if you are out of the office. Of course it might be of use to help you to connect to a group of people.

Jevon McDonald has recently commented on Twitter in the Enterprise and I've got doubts that at present it will work in enterprises that have only just started to implement wikis and blogs.

At the end of the day it is about demonstrating how a tool helps productivity. I think that a variant of it will exist in the enterprise and will become ubiquitous and that the I'm out of office message via Outlook will be somewhat outdated. Here are some other benefits to my mind
  • If you state that you are working on a widget, then colleagues in your network may be able to help
  • You could post a help message to your network.
  • Awareness of others ongoing work
  • Very low barriers to entry
  • The system might be able to save these tweets and rank the questions and answers in a form of low tech knowledge management. I understand that IBM is developing an enterprise Twitter called Blue Twit which is getting some traction though it is in it's early days.
However, a bit like SMS and Novocaine the law of unintended consequences will apply and someone will think of a different but radical use that none of us who are keen on KM or E 2.0 have yet considered

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