Monday, February 26, 2007
On Oscar Night - moving from pod to vod
It has been noticeable over the last few months how some people have embraced podcasting in the legal profession - mostly to do with their marketing.
As podcasting is becoming more and more ubiquitous (It would be interesting to see how many people in this firm have a MP3 player such as an iPod) - I have wondered whether at some stage legal training might be offered via a podcast done by a PSL.
Less well known is on the newer iPods, there is the ability to use video and sound and this has led to people developing the vodcast which is a video podcast
Well it has made the legal profession. In todays Lawyer (26/02/07) Linklaters Banking team have started to do vodcasts to inform lawyers in their team as to updates in the law with a link to the various notes/judgements on the issue.
It will be interesting to see if more firms undertake this option and start buying video enabled MP3 players so that people can use them for training if for some reason they are unable to attend a training session or just want a reminder.
It will be interesting to see if this is a technology that people start to utilise and who is the first legal star on a vodcast.